Imagine what your Business Could Be

We leverage technology to expedite growth, streamline day-to-day operations, and engage new customers, exclusively for Shooting Sports and Outdoor brands.

Imagine what your business could be

We leverage technology to expedite growth, streamline day-to-day operations, and engage new customers, exclusively for Shooting Sports and Outdoor brands.

We help SHOT brands launch, optimize, and grow online.

Oryx Outdoor Group plans, builds, and manages all aspects of digital commerce for Shooting, Hunting, Outdoor, and Tactical (SHOT) brands.

We’re specialists, not generalists. We’re here to provide deep expertise in the complex and ever-changing digital commerce landscape. Whether you are looking to re-platform, custom design and develop a new e-commerce storefront or digital experience, or integrate your backend systems, our team builds best-in-class solutions that elevate brand awareness, sell more products and grow revenue.

what
we do.

Markets
WE SERVE.

FIREARMS

Tactical

HUNTING

Outdoor

Our
Work.

Real
Results.

76%
increase in e-comm revenue in one year.
33%
increase in order volume in 1st year.
19%
increase in firearm sales in 1st 6 months.
26%
increase in Average Order Value (AOV).

To us, business
is personal.

We take the time to learn about each of our clients’ businesses, values, and goals. Partnering with the right digital technology team is vital, regardless of your organization’s size or market position.

At Oryx, we strive to develop long-term relationships with our clients. Building and maintaining an effective digital commerce ecosystem doesn’t happen overnight, and we’re with you every step of the journey.